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THE WORLD'S FIRST HAIR DYE DROPPER

THOUSANDS OF 5* REVIEWS

"Revolutionary. A hair dye that actually works! From toners to pastels to vibrants, I achieve amazing results, every time!"

SIX CORE COLORS. UNLIMITED SHADES.

From toners to pastels and vibrants, create any shade using just one bottle of DROP IT. 

MEET OUR SHADES

Endless shades, find your perfect drop below. 


Want to try it for yourself? 


Use our Instagram Filter


PINK

PURPLE

PEACH

BLUE

RED

AQUA

HOW DOES IT WORK?


TONE WITH DROP IT

Use DROP IT to tone your hair, keep your hair fresh, healthy and happy until your next trip to the salon! 


Unlike silver shampoo, DROP IT contains no harmful ingredients, ensuring your hair stays hydrated and silky smooth after every use. 


See the results for yourself ...


WHITE BLONDE

2 Drops of Purple & 1 Drop of Blue

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CHAMPAGNE BLONDE

3 Drops of Peach & 1 Drop of Blue

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SHOP THE COLLECTION

CHECK OUT OUR INSTAGRAM